About Us

We truly believe that a brand is more than a visual logo or color. It is a feeling about a company or product, service or organization that comes from the gut reaction of what customers, clients and consumers FEEL and SAY.

At Strategia Design, our goal is to create a visual that serves to connect and resonate with a consumer, client or customer. We have a love of design and a passion for strategy.

Our Mission –

Connect with Your Consumer  – Strategia Design provides innovative and profit-generating retail solutions through concept-to-shelf product consulting, branding, package design and collateral. We serve retailers, independent marketers, entrepreneurs and design teams on both a national and international level. With a combination of industry experience, brand strategy, research methodology and design skill, we work to alleviate the stress and build brands that ultimately drive revenue and equity growth. With every unique design need, we stand by our reputation of surpassing expectations to deliver high quality branding solutions.


Strategia Design is a woman-owned certified business that was founded by a corporate executive with an entrepreneurial spirit.


Strategia Team

Deborah Ginsburg

Founder & CEO

Deborah has 23 years of experience building brands with Fortune 500 companies and entrepreneurs. Her dual focus on creative and business make her an ideal partner for her clients. Deborah has taken her knowledge of design and branding and successfully helped companies achieve strong ROI and market positions with their services and products. Deborah serves on the Board of Directors for PLMA and WISE.

Candy Piemonte

Creative Director
Candy has over 20 years of experience in all aspects of consumer design. Whether it’s graphic design, art direction, typography, illustration, or photo art direction, her primary concern is developing brands that emotionally connect with the consumer and increase ROI. She creates strong strategies and positioning for our clients’ brands while always having an emphasis on creativity and value.

Kurt Scaggs

Creative Director/Production Manager

Kurt has 14 years of experience working in all aspects of design and production including graphic design, art direction, typography, illustration, and photography. He is accustomed to performing in deadline driven environments with an emphasis on creativity and value. He has a superior expertise in collaborating with printers and managing the pre- and post-production process.